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Needs and Wants
Posted on April 26th, 2012 No commentsAs a marketer, we know when people have their basic needs met, it’s common for wants to magically become needs. It’s our hardwired instinct to seek to fill unmet needs. So we work harder, seduce the market, in order to sell the “wants”; that’s about material stuffs in our life.
But when it comes to heart, emotion, then that’s different story and often confusing.
I don’t need you, don’t need to see you and don’t need to be with you, but I would love to see you, and want to be with you. So you see, I don’t need you but I want you. -
From Xinjiang Riots to China’s Outbound Marketing
Posted on July 10th, 2009 No commentsAfter the 3 days riots in Urumqi, the capital of Xinjiang, China clamped down on the Internet, in the hope of stemming the flow of information about ethnic unrest which left more than 150 people dead and more than thousand arrests — the deadliest unrest Read the rest of this entry »
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Go Amazon!
Posted on April 26th, 2009 No commentsGot an email last week from Amazon.com for “Product Recall Notification”; it’s about a Senseo Coffee Maker that I have purchased almost two years ago and I was surprised that Amazon has notified me about this. Reason one it has been a while since the purchase, and I have bought two exact Senseo back then – one from Amazon for myself and one from another website as a housewarming gift for a friend of mine. Two years later Amazon is contacting me Read the rest of this entry »
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